Google Ads (Pay Per Click)
Want action and bang for buck from your Advertising? Traditional media is both expensive and difficult to determine outcomes.
Google states, the average business receives $2 in revenue for every $1 spent on Google Ad’s
AWS experienced Google Ads Team know how to best leverage Google Ads services to obtain best results for your business, tailoring campaigns specific for your business, products and services.
Google Ads is the “Call to Action” advertising of the future!
So why do smart businesses use Google Ads?
No more “spray and pray” advertising… Google Ad’s is the “call to action” advertising of the future! In fact, 9 out of 10 Australians search for products and services on Google first.
Ever wonder when researching something, a relevant ad pops up for a service near you? That’s Google Ads at work!
Google Ads puts your business in front of potential customers at the very moment they are searching for a product or service like yours.
Performance Max
Performance Max offers the best of Google! Powered by Google’s AI, reach your perfect customer… wherever they are browsing on search, Display, You Tube and more… all from a single campaign!
Campaign set up
- Keyword research
- Negative keyword list creation
- Mapping of keywords to landing pages
- Ad group and ad copy creation
- Ensure Google Ads is linked and communicating with Google analytics
- Relevant conversion creation
- Call tracking set up and testing
- Set up reporting
Campaign performance monitoring
- Undertake regular updates and changes
- Add negative keywords
- Change keyword match types
- Optimise ad copy
- Optimise your campaign, to receive more conversions
- Monitor your quality scores, then make updates to improve them
- Take advantage of Ad Extensions relevant to your campaign
- Monitor conversion tracking
- Implementing new features as they become available
- Follow competitor campaigns to see if and how they may impact on your activity
- Link your Google Ads and analytics accounts to review your paid traffic behaviour in comparison to other traffic sources
- Provide result reports
Google Ads is Googles highest return on investment form of advertising!
Let’s talk about how we can add value to your business…
Call (08) 8125 8444 or email james@allwebsolutions.com.au